It's time to lose your old remit envelope with a static ask string in your direct mail fundraising. Instead, you should use a variable donation response card with a variable ask string.

How do you ask your new donor for a second gift without undermining the sincerity of your thank you? And, when is the best time to ask your donors to give again?

Donor thank you calls are an effective nonprofit communications strategy. Use this thank you call script as a guide and inspiration to improve donor stewardship & long-term giving.

Though our loyalties have changed over the years we stick with the Compassion International charity. Why? For two reasons: great donor communications & automatic monthly giving.

The reason why 93% of direct mail fundraising appeals are letters is because people give to people. Letters are from a person to a person―or they are when they are personalized.

To achieve better results from your annual fund appeal mailings, follow these eight simple steps to ensure you captivate the recipients' attention by ways of wording and design.