Tag Archives: scheduling

You’ve said “please.” Now pick up the phone and say “thank you.”

Contrary to the popular adage, fundraising is not the art of asking but the art of communicating that includes asking.                      —Penelope Burk, Donor Centered Fundraising The way that you thank your donors can have tremendous impact on donor renewal rates and long-term giving (as much […]

3 Steps to Maximize Year-End Giving

Even in December, there is still time for fundraising efforts that will have immediate and long-term impact. It’s crunch time, so you have to prioritize. It’s not over yet… The giving season isn’t over, as shown by gift data compiled from a number of our clients in the last four weeks of December 2016. To […]

When’s the best time to mail an end-of-calendar-year fundraising letter?

Many people ask us: “Should I mail our appeal before or after Thanksgiving?” Well, a lot of appeals arrive right before Thanksgiving. And, a lot of appeals mail in the first two weeks of December So you have a lot of competition whether you mail before or after Thanksgiving. The main points to keep in […]