Fundraising Blog
How to Maximize Year-End Giving in Three Easy Steps
Even in December, the giving season isn't over. Maximize your year-end giving with these 3 simple steps that will help you meet (and hopefully exceed) your annual fundraising goals.
Wish Your First-time Donor Renewal Rates Were Higher? Part 4: Send Them a Donor Impact Report
There is no greater way of thanking your donors than showing them the impact of their generosity by ways sending them a Donor Impact Report. Let them know why their donation matters!
Wish Your First-time Donor Renewal Rates Were Higher? Part 3: Press Send
In improving first-time donor renewal, every touch matters. Email offers you a quick, effective and personal touch that resembles a classic thank you letter recipients will appreciate.
Neuroscience Reveals Why Direct Mail Raises More Money Than Digital
A recent study found that while donors acquired online have a higher average first gift, those acquired by direct mail giving have higher retention rates & greater long-term value.
Wish Your First-time Donor Renewal Rates Were Higher? Part 2: Pick Up the Phone
So, the thank you letter is in the mail. What next? Pick up the phone. Thank you telephone calls are proven to increase donor retention rates. Read more on the who, what, when and how.
Wish Your First-time Donor Renewal Rates Were Higher? Part 1: Write a Better Donation Thank You Letter
Here are a few tried-and-true methods for offering a thank you—better still, a series of thank-yous—to those supporting your work. Starting with the highly appreciated thank you letter.