Tag Archives: planned giving

3 Steps to Maximize Year-End Giving

Even in December, there is still time for fundraising efforts that will have immediate and long-term impact. It’s crunch time, so you have to prioritize. It’s not over yet… The giving season isn’t over, as shown by gift data compiled from a number of our clients in the last four weeks of December 2016. To […]

Two powerful reasons why I’ll never stop giving to Compassion International and how those reasons could work for your non-profit

Compassion International provides monthly support to children to release them from spiritual, economic, social, and physical poverty. Compassion helps more than 1.2 million children in 26 countries. Thirty years ago my wife and I got a direct mail solicitation that was compelling enough to get us started with our first donation. And since then we’ve […]

Planned giving language for your response card that works

Most organizations add a planned giving check box to their response card. It often reads like this: I would like information concerning: Including {Your Organization} in my will Other planned gift opportunities It’s rare that someone checks either of these boxes. So, why include it at all? Ironically, donors say the number one reason they […]